Ethical and Organic Beauty - In The Press
Eco Chic
This month's issue of Marie Claire is a special edition on eco chic which is all about being green AND gorgeous!
Thanks to the amazing number of launches of new 'natural' or 'organic' beauty products in the past few years, there are a huge number of fantastic brands to choose from these days.
Even better, there's no need to compromise on effectiveness anymore if you want to 'green your beauty regime'.
New discoveries and greater understanding of the ingredients has meant that the products can work as well as, if not better than more established brands.
Marie Claire's Top Ethical Beauty Picks
* 'To add texture, try...
John Masters Organics Hair Texturizer, with vanilla, blood orange and tangerine extracts.'
* 'Other [hair] products with great eco credentials include...
Weleda Calendula and Chamomile Shampoo, made completely from plant extracts...'
* 'For a weekly moisture boost, give extra nourishment to parched or damaged lengths with Louise Galvin's Sacred Locks Treatment Masque for Fine Hair and
Barefoot Botanicals Rosa Fina Hair Repair Masque.'
* Joely Richardson is a fan of '
Weleda deodorants - they do a lovely citrus one.'
* Dannii Minogue: 'I love the Trilogy Advanced Skincare Rosehip Oil. It's really effective at keeping my skin soft and supple.' Look out for Trilogy coming soon to How on Earth!
* Other celeb favourites include brands
Green People, Jo Wood, Jurlique, Origins Organics, Aromatherapy Associates, Lavera,
Burts Bees, Erbaviva, Liz Earle and the Organic Pharmacy.
What's Next?
The move towards natural and organic skincare has been a great start, but the next stage is even more exciting, especially as it's what we at How on Earth are all about!
In the past ethical cosmetics and beauty products were somewhat of any oxymoron. Animal testing, the lack of transparency regarding ingredients and over-enthusiastic marketing claims all contributed.
However, new entrants into the industry are changing this and even setting an example by producing products with strong ethical and eco credentials.
To find out more and see what gorgeous products are available, have a look through our online store.
Keep an eye out for the product details - there's lots of interesting information including why each one fits in with our ethical ethos and what actions the manufacturers are making to reduce their environmental impact.